Exhibiting versatility, adaptability and creativity, Ben Knechtel is paving his way as one of the top Canadian music video directors. With Knechtel’s eye for a story, broad experience with behind-the-scenes content creation for some of the world’s biggest acts (Nickelback, Nelly Furtado, Hedley), and years of experience as a New Media Producer for successful 604 Records (Marianas Trench, Daniel Wesley), it wasn’t a question of if Knechtel would evolve to become one of the most sought after music video directors in Canada, but when. Cue Carly Rae Jepsen’s explosive, chart-topping hit, “Call Me Maybe” – the third music video Knechtel has directed for Jepsen. The three-time MMVA-winning music video for “Call Me Maybe” is a prime example of Knechtel’s comedic, visionary eye taking an addictive song, and creating a video worthy of going viral. And it has; currently sitting at over 200 million views worldwide on YouTube, Knechtel’s direction for “Call Me Maybe” has inspired thousands of viral memes across the globe.